Germán León, Helvetica Digital

Program Director, teaches Introduction to Artificial Intelligence and Interaction Design

Germán León is an AI and UX expert, entrepreneur and educator. He is the founder and CEO of Helvetica Digital and the visionary behind Gestoos, an AI startup acquired by Preact that pioneered computer vision based human interaction. His work focuses on bridging artificial intelligence and human centred design through ethical, privacy aware systems.

Helvetica Digital is an AI and UX innovation company specialising in computer vision and intelligent interaction systems. Its work focuses on designing precise, ethical and human centred AI solutions that help organisations understand and respond to human behaviour. The studio operates at the intersection of technology, design and applied research.

“Artificial intelligence should not be designed as an abstract system, but as a human relationship. In my teaching, I focus on helping students understand how AI decisions shape interaction, experience and responsibility in real products.”

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Pelayo Méndez

GFT

Teaches Interaction Design and Development (Front end Engineering)

Arcadi Poch

Marbet Spain / Vogelkop

Tutor of the Final Project and Transversal Vision

Abdelrahman (Abdo) Hassan

Decathlon

Leads courses on decision intelligence and critical making

Bruno Recht

Independent - Formerly Porsche Digital

Teaches Introduction to AI Design / User Research